This is a little Ident we made for the fine people at SOGO Hongkong. The piece is designed to screened an the absolutely massive LED C-Vision screen in downtown Hong Kong.
Typically the C-Vision screen blasts ads all day, but the crew behind the scenes wanted to create a series of films that would be something of a visual gift to the daily commuters passing by. It was a lovely brief. I probably went a little ominous with my final idea... but hey! The world's about to drown...
Directed and Designed by Alex Grigg
Produced by Alex Halley at Blink Ink
Sound and Music by Skillbard
Animated by Alex Grigg, Peter Lowey, Isaac Holland, Bishoy Ghendi